Since its launch in 2020, Genesis Pro has gained a lot of attention from WordPress developers because of its features. But it can also be confusing for many users because of its price and the way StudioPress offers it with Genesis Framework.
So, what is Genesis Pro? And is it a worthy investment for every WordPress user?
Genesis Pro is a plugin developed solely for Gutenberg’s Full Site Editing capability. It enhances the user experience and capabilities of the default editor to build sites faster and easier. But its price ($360/year) may prevent average WordPress users from taking advantage of this premium plugin.
There are several things that we need to clarify to figure out whether Genesis Pro is worth it. Stick around because this article will address most of the questions that you have about it.
Plus, we’ll talk about what you can get from it to determine whether it’s a good investment for your business.
Genesis Pro: The Basics
There’s been a lot of confusion around Genesis Pro because of how StudioPress presented this plugin to its customers.
And don’t forget they already had Genesis Framework. So before we talk about what Genesis Pro is, let’s clear things up a bit.
Genesis Pro is a plugin that some users also call the “Genesis Page Builder.” Its sole purpose is to take the Gutenberg editor to a whole new level, making it even easier for WordPress users to utilize its Full Site Editing (FSE) capability.
In the past, WordPress users could only use the block editor to manage and edit the contents within the page or post.
However, with the introduction of FSE, users can now customize the headers and footers of any theme.
In essence, Genesis Pro brings together Genesis suite of tools to help users create the “perfect” site they need using Genesis.
However, this is where the confusion comes in. To use Genesis Pro, you have to buy an annual subscription at $360, which includes the following:
- Genesis Framework
- StudioPress Genesis Themes
- Genesis Blocks
- Genesis Custom Blocks
- Genesis Page Builder (Genesis Pro)
Since it all comes with one subscription, many thought that Genesis Pro is the “membership” for StudioPress, but it’s not.
Genesis Pro is only the plugin, and the themes and additional plugins you’ll get are just add-ons that can help you take advantage of what Genesis Pro can really do.
Check out our in-depth Genesis Framework Review to get the detail insights of Genesis Framework
Genesis Pro: What Can You Get From It?
The easiest way to explain what Genesis Pro can do is that it takes Gutenberg’s FSE capability to a whole new level. In fact, StudioPress developed this plugin for that sole purpose.
It unlocks several functionalities that aren’t available for most Gutenberg users, such as “pro” blocks, making it easier to create custom blocks for any Genesis theme.
Since it’s optimized for the block editor, you’ll have more control over the functionality of the blocks you create.
Aside from this, you can also use Genesis Pro to create sites faster in a more streamlined way than the conventional drag-and-drop page editors.
So, you don’t really have to learn how to use Genesis Pro-if you know how to build sites using WordPress, you can make better sites using this plugin without learning another user interface.
Related Reading: Reason Why You Should Use Genesis Framework?
Genesis Pro: Is It Worth It?
$360 per year is a steep price to pay for any WordPress plugin. However, it’s important to remember that if you’re using Genesis Pro to build your sites, you need the additional plugins and themes in your subscription.
Aside from this, you can also use it for an unlimited number of sites, making it a worthy investment for people already in the Genesis ecosystem.
However, if you’re only planning to use the plugin to build sites, it’s definitely not worth $360 per year, and you may not even be able to use its full potential without the other Genesis plugins.
If you’re only going to look at what the plugin can do, it’s not worth it-there are tons of other page builders that aren’t as expensive but can be as powerful when it comes to building WordPress sites.
However, if you look at everything that you’re getting for its price and the advantages that Genesis can do for you, $360 per year is a small price to pay.
After all, you’re getting the best of everything in WordPress speed, optimization, security, future-proofing, flexibility, and customizability.
Related Reading: Best Genesis Child Themes
Conclusion: What Is Genesis Pro? Is Genesis Pro Worth It?
WordPress users usually spend smaller amounts on annual subscriptions for themes and plugins that they use. However, compatibility and future-proofing are always on a trial-and-error basis.
Genesis Pro brings together every theme and plugin that works well on top of the Genesis Framework. So, even if the subscription for Genesis Pro is a bit steep, you can expect that everything you’re using for your site is optimized to work with each other.
It takes out all the guesswork in the tools you’re using, giving you peace of mind regarding your site’s functionality and security.
Other Genesis Framework Articles:
- Genesis Framework Review
- Best Genesis Child Themes
- Best Free Genesis Child Themes
- Best Genesis Framework Plugins
- Reason to Use Genesis Framework
- Build a WordPress Website With the Genesis Framework
- Genesis Framework vs Divi
- Genesis Theme vs Astra
- Genesis Theme vs GeneratePress
- Does Beaver Builder Work With Genesis?
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