Introduction: Boosting Sales with Free Coupons in WooCommerce

Free coupons, such as Buy One Get One Free (BOGO) offers, are powerful tools for attracting customers and increasing sales in your WooCommerce store. You can incentivize purchases and encourage repeat business by offering free products or discounts. In this guide, we’ll walk you through creating free coupons in WooCommerce, explicitly focusing on implementing BOGO offers to drive sales and customer engagement.

Step 1: Access WooCommerce Coupon Settings

Go to your WordPress dashboard and click on “WooCommerce” > “Coupons” to access the coupon settings in your WooCommerce store.

Step 2: Create a New Coupon

Click on the “Add Coupon” button to create a new coupon. Give your coupon a descriptive name, such as “BOGO Offer,” to identify it later quickly.

Step 3: Configure Coupon General Settings

In the coupon general settings, configure the basic settings such as the coupon code (e.g., BOGO2022), description, and usage restrictions (e.g., minimum spend, usage limits).

Step 4: Set Coupon Discount Type

Choose the discount type for your BOGO offer. In this case, select “Percentage discount” or “Fixed cart discount,” depending on whether you want to Give a fixed amount or a percentage off. Discount.

Step 5: Define Coupon Discount Amount

Specify the discount amount for your BOGO offer. For a Buy One Get One Free offer, you can set the discount amount to 100% to provide a free product when the customer purchases one.

Step 6: Set Coupon Usage Limits

Set any usage limits or restrictions for your coupon, such as the maximum number of uses per customer or the coupon’s expiration date.

Step 7: Configure BOGO Offer Conditions

Configure the conditions for your BOGO offer in the “Usage restriction” tab. For example, you can specify which products are eligible for the BOGO offer or set conditions based on product categories or attributes.

Step 8: Save and Publish the Coupon

Once you’ve configured all the settings for your BOGO offer, click on the “Publish” button to save and publish the coupon. Your BOGO offer is now active and ready to be used by customers during checkout.

Conclusion: Driving Sales with BOGO Offers in WooCommerce

You can effectively drive sales, attract customers, and increase customer engagement by following these steps and implementing free coupons, such as Buy One Get One Free (BOGO) offers in your WooCommerce store. Experiment with different discount types, usage limits, and offer conditions to find the best combination that engages your intended audience and makes the most of your sales potential.